Wellness, Hygiene & You

I'm Shruti Kyal, the founder of "W.H.Y." With an MBA background, I've always been passionate about marketing, brand building, and creativity from a very young age. Despite completing my MBA, I struggled to find a job that allowed me to fully explore and utilize my skills. Thus, the idea for 'W.H.Y.' (Wellness, Hygiene & You) was born.

Entering the women's hygiene category presents its challenges, given the high levels of innovation and competition. However, I am committed to serving the community with genuine, problem-solving products. This venture is not only a business endeavor for me but also my way of giving back to society and empowering women from all segments by providing employment opportunities, enabling them to stand independently.

The journey so far has been incredibly exciting, with each day bringing new challenges to overcome.